He Never Quit His Day Job. He Bought a Kids Basketball Franchise Anyway.

Justin is the owner of Little Boomers Basketball in Hornsby.

He’s also an accountant. Still is. Nothing about that changed when he signed on.

He wasn’t looking for a way out of his career. He was standing on the sideline of his own kids’ basketball class when the idea found him instead.

This is his story.

The Before

Justin had spent years working in corporate as an accountant. It was a stable career and one he enjoyed, but over time he began looking for something that offered more variety and purpose alongside his day job.

Rather than walking away from corporate, he wanted to build something of his own.

“I wanted to make some changes and do some small business.”

It wasn’t about escaping his career. It was about adding something meaningful to it.

The Discovery

Justin didn’t discover Little Boomers Basketball through advertising or by researching franchise opportunities.

His children were already enrolled in the program, giving him the chance to watch the classes week after week. Seeing the structure of the program, the quality of the coaching, and the impact on the children gave him confidence in what the business offered.

When the Hornsby territory became available, he decided to take a closer look.

“My kids actually enrolled in this program… It’s a really good, structured program, really helping kids build up their basketball knowledge and foundations.”

Sometimes the best business opportunities are already sitting in front of you.

The Turning Point

Unlike many new business owners, Justin never felt he had to choose between his career and entrepreneurship.

Instead, he built Little Boomers Basketball around his existing schedule. Today, he continues working full-time as an accountant while operating his franchise on weekends, creating an additional income stream without giving up the career he had already built.

Five classes a day. Five hours on the court. Saturdays from around 9am to 2pm.

He didn’t have a business background to fall back on either.

“I don’t have any business experience before,” he says. “But the founder is very experienced within the industry, eight or ten years. He’s built all his challenges into documentation. Every single step, we can just follow.”

If you’re weighing up whether a franchise can genuinely fit around an existing job, Can You Run a Franchise Part-Time? The Real Time Commitment Explained is worth reading alongside Justin’s story.

How Justin Runs It

As the business has grown, Justin has shifted from coaching every class himself to leading the business as a director.

With a strong coaching team delivering sessions, he’s able to spend more time supporting parents, growing enrolments, organising programs, and managing the business behind the scenes.

The systems, weekly support, and streamlined administration have made running the business far more manageable while balancing a full-time career.

“Transitioning from a coach to a director really helps if you want to grow your business.”

What Justin Knows Now

Four years later, Justin still balances his accounting career with running Little Boomers Basketball every weekend.

Looking back, he believes the opportunity worked because he researched his local area, trusted the system, and focused on building something that complemented his existing life rather than replacing it.

His advice to others considering a franchise is straightforward.

“If you believe there’s potential, go for it.”

Common Mistakes People Make

“Thinking You Have to Quit Your Job First”

Justin never did. Little Boomers Basketball started as a weekend addition to his week, not a replacement for it. Plenty of franchisees run their territory alongside full-time work.

“Assuming You Need a Business Background”

Justin had none. The system is documented step by step, built from the founder’s own years in the industry. Your job is to follow it, not invent it.

“Overlooking What’s Already in Front of You”

Justin didn’t go searching for this opportunity. It found him through his own kids’ Saturday classes. Sometimes the best territory to look at is the one your own family is already sitting in.

“Trying to Coach Every Class Yourself”

Justin leans on a strong coaching team so he has time left for parents, admin, and growth. Franchisees who try to do everything on the court run out of time for everything off it.

“Waiting for a Quieter Week”

Justin runs this alongside a full-time corporate job. There was never a calmer version of his week waiting for him. He just started.

“Ignoring the Gap in Your Own Area”

Justin’s decision came from noticing something real — structured basketball for four to twelve year olds is rarer than most people assume.

Key Takeaways

• You don’t have to quit your job to start. Justin still works as an accountant and runs his franchise on weekends.
• Sometimes the opportunity is already in your life. Justin found his through his own kids’ classes.
• No business background is required. A documented system carries the parts you don’t already know.
• A strong coaching team buys you time. Justin uses his to focus on parents and admin, not every single class.
• Weekly support exists so you’re not guessing. Q&A sessions and head office structure fill the gaps.
• Moving from coach to director is a real shift. It’s what frees up time for marketing and growth.
• Research your area honestly before you commit. That’s the whole of Justin’s advice.

FAQ: Common Questions People Ask

1. Do I have to quit my job to run a Little Boomers Basketball franchise?

No. Justin still works full-time as an accountant. Little Boomers Basketball runs as his weekend business — five classes a day, mostly on Saturdays.

2. What if I don’t have any business experience?

That’s normal. Justin had none before signing on. The system is documented by a founder with close to a decade in the industry, so franchisees follow clear steps rather than working it out alone.

3. Do I need to coach every class myself?

No. Justin leans on a strong coaching team so he can focus on parents, admin, and growing the business instead.

4. What if my kids are already enrolled in Little Boomers Basketball classes?

That’s exactly how Justin got here. Watching his own kids in the program is what showed him the system worked, long before he considered owning it himself.

5. How much time does this actually take each week?

Justin’s classes run around five hours a day. It’s structured enough to fit around a full-time job, which is exactly how he’s run it.

Keen to Learn More?

Emile talks through stories like Justin’s most weeks on his YouTube channel — real conversations with franchisees at every stage, including the ones who never left their day job.

If Justin’s story sounds like something you’ve been quietly turning over — a program your own kids already love, a job that’s gone a bit flat, a weekend that could hold more — a free Discovery Call with Emile is the next step.

No pitch. No pressure. Just an honest conversation to see if this fits your life.